Majda Bekkali

The only fundamental inspiration for Majda Bekkali, a Parisian of North African origins, is the concept of beauty. Passionate about art history and with great experience in the world of perfume, in 2009 she realized her dream: to create a brand to which she dedicates her heart, sensitivity and delicacy. The intimate compositions are created in collaboration with world-famous perfumers, from Dorothée Piot di Robertet to Marina Jung-Allegret, a well-known creator and teacher at the ISIPCA in Versailles, from the great Bertrand Duchaufour independent "nose" to the young Cécile Zarokian, already author of numerous fragrances and scented candles for artistic perfumery. Majda Bekkali talks about aesthetic beauty in all its expressions through fragrances and, as an artist in depth, plays a leading role in all phases of creation: from the careful choice of raw materials, to the conception with sculptor artists of the unmistakable bottles with sinuous shapes , which evoke the stone smoothed by water. The conception of beauty revealed by perfumes leads to a total involvement of the senses.
 
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